The popularity of book cafes has been boiled down to a place where there are not enough left anymore, even though there are people who would want to invest their time in such places. Although these venues are underrated, people have been looking for such places to hang out for a while now and can’t find many. So, if you are looking for an idea to start a small business, this might be something beneficial for you.
A book cafe or a book coffee shop might get you the position of an entrepreneur that you need, but it also might help shape the society, as literature is something that helps everyone grow. These bookstore cafes won’t only provide space for bookworms but will also present a potential location for meeting new people and spreading the circle.
There are certain points that a business owner must take into account when starting a new business or amalgamating the current business with a new business option. The research itself can be a very tiring process but you have no reason to worry, just read on to find out the points you need to secure a healthy and growing bookstore café business. Here’s everything you should know.
Starting the Bookstore Cafe from scratch
When you wish to start a bookstore coffee shop on your own from scratch, you need to take a few points into account that point to the success of this business. This way might be easier than
having a bookstore and integrating it with a café or vice versa as the number of things that you need to look out for will be less. The points that you need to take into account are:
1. Start with your research
Start by looking out for information regarding the business plan on the internet or try talking to people who are already in a similar business to get an idea.
2. Make notes of the business plan
Map out the structure of your approach towards your business idea and make a checklist of the tasks you need to accomplish for the same.
3. Look around for the optimum location
When starting from scratch, you don’t have to overthink about the location of your existing store as you can completely choose the location that suits your proposition the best.
4. Check zoning requirements
Look for information regarding the location of your property and check out which laws apply to it.
5. Get necessary permits
You must confirm the types of permits you need with the authorities. Some changes don’t really need a permit, but if placing a fence, electrical changes, or any similar adjustments are in your mind, then checking with a lawyer might be very helpful.
6. Sign a lease to your property
Signing a lease beforehand helps the owner in keeping track of the regulations he/she needs to follow in order to meet the standards of the landowner. It also helps in avoiding any confusion caused by the landowner later on.
7. Make the necessary changes to your space
As a startup, you don’t have to think twice about integrating the coffee shop into your bookstore space or integrating the bookstore into your coffee shop space. You simply need to think of an arrangement that helps your cause of a Bookstore Café and attracts the attention of your desired customer base.
8. Buy and install the bookstore equipment
Buying the required bookstore equipment like shelves, chairs, and tables is a really essential task.
9. Buy and install the coffee shop equipment
Buying the required coffee shop equipment, like mugs, glasses, and blenders, is another essential task to be taken care of.
10. Choose your suppliers
You will need to choose the suppliers such as booksellers or coffee roasters for your business that provide you the materials at an optimum rate according to your budget.
11. Instruct your staff and recondition your POS system
Instructing your staff on how to use the equipment in the store as well as their behaviour towards the customers is important. Updating your point-of-sale system is also important.
12. Create and execute a marketing plan
You will need to define your target audience, identify your existing resources, select a platform and test your strategies on the platform for a successful marketing plan.
13. Analyse your break-even point
You will need to recalculate the point where the total expenses of your business are equal to your revenue and map out the exact time you need to achieve it.
Starting a Bookstore Café when you already have a bookstore
When you wish to start a bookstore café while in the ownership of an existing bookstore, you need to look through certain points that help you govern the tasks to be fulfilled, in order to get your desired business up and running. The points that you need to take into account are as follows:
1. Check zoning requirements
Zoning laws are laws created by the local government which dictate the use of a building, land, or construction. So before upgrading, one needs to check the zoning requirement.
2. Get additional permits
Licensing is required when you open a café or a restaurant. So it’s important to ensure that you are running the café legitimately.
3. Preparing for the layouts and the designs of the project
The place has to be divided for different uses such as a café counter for the orders give and take storage space, and the library area for the bookshelves.
4. Installation of coffee equipment
Coffee equipment like a coffee maker, espresso machine, coffee grinders, etc has to be installed.
5. Starting off with the staff training
A knowledgeable staff is very important for a café to operate efficiently. Hence employees should be trained in a way that every employee gets in-depth knowledge about their duties and responsibilities.
6. Choosing your vendors wisely
For a good customer experience, you have to do a proper quality check with the vendors before finalising it.
7. Create a marketing plan
Analysing and creating a plan for achieving a better customer base and retaining the recurring Customers play a vital role.
8. Calculate all the threats and competitors you may have
You have to calculate the existing competition in the area of the store and then plan strategies accordingly for dealing with the competitors and therefore a competitive analysis has to be done immediately after the business plan is created.
It is always safer to add up or expand the business rather than starting up fresh. In fact, in this case, one always has the benefit of having the permit already. What’s equally important here is a lot of space to install shelves and a big storage area for a few more things such as a mop sink, a counter, etc. After fulfilling all of the above criteria, a very common start to the store should be the classification of the staff and their training. Both the services should be handled by different classified people to avoid confusion and for achieving better work quality.
Starting a Bookstore with an existing coffee shop
Staying in the profitable business market is quite difficult and therefore the willingness to adapt to the changing market plays a vital role. Maintaining sustainability in the business, understanding your customers, and dealing with the competitive advantages help you grow and benefit the business even more. Here below are some advantages of upgrading a coffee shop into a bookstore café:
- It will attract new customers: With this new project, you can get a lot of acknowledgment and attract a lot of new customers from the readers’ community.
- Bookstore cafes inspire customers to stay for a longer duration: This project will attract efficient readers who love reading books with a cup of coffee and hence you will be able to engage more customers for a longer duration.
- Builds a loyal customer base: Who doesn’t like reading for hours and having something to sip or eat? Therefore providing a peaceful place to read with a cup of coffee creates a welcoming environment for the readers and that helps in building a loyal customer base.
- Coffee makes your bookshop more memorable: A bookstore with a café gives a very pleasant and unique feel. Hence it can become a place for social or community gatherings. This will help people create memories in your bookstore café.
There is not much of a difference in adding a bookstore to an existing café shop. The points that
you need to take into account while adding up a Bookstore to your café are as follows:
1. Check zoning requirements
Zoning laws are laws created by the local government which dictate the use of a building, land, or construction. So before upgrading, one needs to check the zoning requirements.
2. Get additional permits
Licensing is required when you open up a bookstore. So it’s important to ensure that you are running the bookstore legitimately.
3. Preparing for the layouts and the designs of the project
The place has to be divided for different uses such as a storage space and the library area for the bookshelves.
4. Buying extra furniture
Furniture such as shelves and reading desks has to be bought for upgrading a café into a bookstore.
5. Build a connection with wholesalers and book warehouses
One needs to connect with wholesalers and book warehouses for getting the books in the café for the reader or the customers.
Also Read:
1) How to Start an Organic Clothing Line Business?
2) How to Start a Cloud Kitchen? A Step-by-Step Guide
3) How to Start Up a Mini-Grocery Store in a Village?
4) How to Start a Wholesale Business?
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FAQs
Q. What should be the ongoing cost?
Ans. Inventory, as well as the rent, would be the ongoing charges out of which rent would be an easy guess. Rest would depend on the staff you have hired.
Q. Who is your target audience?
Ans. Your niche decides the target audience such as writers would want books, musicians would want CDs and DVDs.
Q. What should be the charges?
Ans. You may consider giving discounts on initial purchasing or half prices on multiple purchasing.
Q. How much could be the profit?
Ans. The profit margin should at least be 35%- 40% as it is required to run a store successfully, taking out other expenses.
Q. Which social platforms to consider?
Ans. It is very important to choose the platforms on which you need to advertise as it has a different audience across different platforms.